SAS World Free Project

In 2010, the SAS Group put together its first corporate social responsibility programme and with the help of our employees, customers and partners, we were able to make a respectable donation to our nominated charity. In 2011, we want to continue supporting great causes but this year rather than selecting a charity that’s important to us, we’re inviting customers to nominate the causes closest to their hearts for our support.

Over the course of the year, we hope to donate at least £20,000 to these charities on behalf of the customers who agree to work with us on marketing initiatives and referral programmes.

We’re also running a CSR programme inside SAS and the charity nominated by employees for support in 2011 is MacMillan Cancer Support. We hope through this initiative to donate a further £10,000 to charity over the year.

You can show your support for the SAS World Free Project, and generate donations for your cause, by taking part in customer news stories, service reviews, market research, satisfaction surveys, customer referrals, online communities, customer events, online videos, webcasts, and other business activities we develop over the year. As each fund raising initiative is launched, we will advise you of the donation your participation will generate for your cause. You can follow our progress with the project by visiting the SAS Group fan page on Facebook.

Thank you to all our customers who have shown their support already in 2011.